Combustion Media - the measure of significant positive impact a concept, be it tangible or intangible, can impress upon the masses.

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Exploding Sales in Private Label

AirShow Aisle Marker increased private label sales 26.72% in Sack'n Save, 8.85% in Carnival and 15.45% in Minyard over control stores.

AirShow Aisle Markers Increased Private Label Sales

Recent studies have shown that 23% will buy less expensive grocery brands - an opening for private label and value brands.

“Grocery retailers with high percentages of low and middle-income shoppers around their stores should match coupons and focus on private label categories that are most important to those shoppers.”
– John Lewis - President/CEO - ACNielsen North America